Billboards
Direct Mailer
Microsite
For my GRA550 course, we were to build an ad campaign for a company of our choosing. Stage 1 involved building 2 billboards or bus shelter ads advertising the look and feel of the products they sell. Stage 2 involved building a direct mailer or a magazine pullout and Stage 3 involved building either a microsite or mobile app. for their product or an event.
